Experiential

Booth Design

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An experiential exhibition booth built as three sensory rooms — light, darkness, scent — each entered through a walk-through veil, made to leave a memory rather than display information.

01

An experience, not a display

The brief asked for something interactive and multi-sensory. The response turns the entire booth into an experience: three enclosed rooms, each engaging different senses, each entered through a walk-through veil that draws people in without signage.

02

Light, darkness, texture

Three deliberately contrasting worlds: laser light, acrylic and mirror; a fog tunnel of moving air, scent and a moon-like projection; and floor-to-ceiling textile surfaces to touch. Intensity, then calm, then feeling.

03

A non-linear path

On a 20 × 10 m footprint the three volumes sit at angled, overlapping positions, with the open exhibition area for brand, meetings and social touchpoints around them — movement and surprise built into the plan.

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